BCP Tower / Groupe3 Architectes

At the heart of Casablanca Metropolis, the forthcoming Financial City presents itself as a tool for regional influence and a laboratory of architectural renewal. In this ambitious context, we envisioned the project for the new headquarters of BCP Bank to embody both modernity, as a Casablanca tradition, and projection into the twenty-first century, while expressing an institutional image, in service of the bank's mission and values: solidarity, proximity, citizenship, and performance.

Our goal for this project is to have a fluid spatial experience that enables the family members to feel connected to each other and to nature right in the heart of a bustling city.

In 1952, American composer John Cage presented his groundbreaking piece "4'33''" for the first time. In it, the orchestra produces no intentional sound for four minutes and thirty-three seconds. What can be heard instead are breaths, movements, and subtle noises that would normally go unnoticed, but here become part of the composition itself. With this work, Cage revealed that absolute silence does not exist. There is always sound, even when unplanned.

Site Context: Lush Mountains and Clear Waters - Anji is a city embraced by verdant hills and meandering clear streams, renowned as China's "Bamboo Hometown" and the birthplace of the "Two Mountains" philosophy. The site is located in the core area of Anji's Liangshan Future Sci-Tech City, built on a former industrial zone at the edge of the existing urban area. This former factory district is being progressively regenerated into the heart of the Liangshan Future Sci-Tech City.